martes, 25 de junio de 2013

Consumer, Prosumer and Addsumer 2013


Consumer>>>>>>
Those who are faithful to the product.

An individual who buys products or services for personal use and not for manufacture or resale. A consumer is someone who can make a decision on whether to buy or not a product and someone who can be influenced by marketing advertising. Any time you go to the supermarket a choose a producto and pay it, you become a consumer.

Prosumer>>>>>>

Yesterday we were consumers today we are prosumers. Announcing and consuming and produce have make the left the consumer on the past. Today is the more active than ever and a new market has emerged.
Addsumer>>>>>>
Is the new evolution, this are the collectors of moments through social networks such as facebook, grupon and others.

Jennifer Rogers

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